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Industry's First Sales 2.0 White Paper Examines Benefits of Integrating Web 2.0 Technologies with Proven Sales Techniques to Increase Sales Velocity and Volume


PITTSBURGH, PA - October 12, 2007 - Even with new doors opening to collaboration and communications using Web 2.0 technologies, today's salespeople are still mired in processes from the past. Calling for a new way to rethink, rework and reconstitute sales, Landslide Technologies, Inc. (www.landslide.com), provider of Sales Workstyle Management solutions, today announced the publication of two new white papers. The first, titled "Run Away to Join the New Circus!," explains the obstacles affecting the way sales currently works. The second white paper -- "Think. Think Different. Think Again." -- discusses how salespeople can change the way they work to become more effective and efficient.

These white papers are available for download at http://www.landslide.com/downloads/whitepapers_reviews.

Experts in the field are coining the term 'Sales 2.0' to describe a new way of working that aligns steps in the sales cycle with those in the buying cycle by leveraging Web 2.0 technology, process improvement and sales knowledge. According to Razi Imam, CEO and founder of Landslide Technologies, "Sales needs an extreme makeover. Sales 2.0 emphasizes communication and collaboration with the buyer, so that the salesperson will recognize, measure and incorporate the buying cycle into the selling cycle for a far more interactive, collaborative and synchronized experience."

The white papers are based on a study, conducted by CSO Insights, a research firm, in partnership with CRMGuru.com, Selling Power magazine and Sales and Marketing Executive International. Input was solicited from professionals from more than 1,300 firms directly involved in the management of their sales organizations. Landslide Technologies is the underwriter and analysts Jim Dickie and Barry Trailer from CSO Insights (www.csoinsights.com) authored the white papers.

The Landslide Sales Workstyle Management software is a cornerstone of the Sales 2.0 approach. Landslide helps sales organizations easily establish a unified selling process for taking a lead from prospect to customer. The io Channel, a collaborative portal for exchanging information, creates a unique and compelling buying experience for prospects and allows salespeople to track a buyer's activities and interest levels. Additionally, Landslide Live VIP assistants, who are included with the service, allow salespeople to offload contact management and reporting tasks to a real live personal assistant via phone or e-mail, so they can focus more time on selling.

To sign up for a free trial of Landslide, please visit http://www.mylandslide.com/ today.

About Landslide Technologies, Inc.
Landslide Technologies, Inc. is a pioneer in Sales Workstyle Management. The company is the first to directly address the software, collaboration and support needs of individual salespeople. Built for salespeople by salespeople, the Landslide product line maximizes salespeople's time, drives them to action and delivers results. The company is privately held with headquarters in Pittsburgh, PA. Additional information can be found at www.landslide.com.